Believe - Energy Burner
This description for Energy + Burner is particularly tricky because "Fat Burner" is one of the most heavily scrutinized categories on Facebook.
In 2026, Meta’s AI is specifically trained to flag "Personal Health" triggers that suggest a user needs to change their body. Terms like "Ignite Your Metabolism," "Fat metabolism," and "Body composition goals" are high-risk. Additionally, promising to "alleviate fatigue" is viewed as a medical claim.
The Problem Areas
"Ignite Your Metabolism": This is considered a "sensationalized" health claim.
"Fat metabolism": Facebook generally prohibits or restricts the mention of fat loss/burning in a way that targets the user's insecurities.
"Body composition goals": This is a subtle way of saying "weight loss," which Facebook's AI now identifies and flags under "Personal Attributes."
"Alleviates fatigue": This is a clinical/medical promise. Supplements can "support energy," but they shouldn't "treat" a condition like fatigue.
"Intellectual performance": Claims about increasing IQ or "intellectual performance" are often flagged as misleading.
Compliant Version (Recommended)
This version shifts the focus from "burning fat" to "clean energy and focus," which is a much safer category on the platform.
Title: Energy + Burner - Clean Energy & Focus Formula
Description: Fuel your day with Energy + Burner, a balanced formula designed for sustained vitality and active support. Unlike high-stimulant alternatives, this blend provides a smooth 150mg of caffeine—roughly the same as a medium coffee. It’s the perfect way to support your natural energy levels and focus, whether you're starting your morning routine, powering through a workday, or heading to the gym. Stay alert and energized with a clean formula that fits your lifestyle.
Key Features
- Metabolic Support: Crafted to support nutrient metabolism and your daily wellness routine.
- Balanced Energy: 150mg of caffeine for steady, reliable alertness without the crash.
- Mental Clarity: Helps temporarily promote wakefulness and sharpened focus for work or study.
- Active Performance: Supports endurance to help you maintain intensity in your active life.
- Zero Sugar/Carbs: A clean, 0-calorie alternative to sugary lattes and energy drinks.
- Full Transparency: 100% transparent label with no hidden proprietary blends.
On Workout Days: Mix 1 scoop with water and consume 15–20 minutes before your workout or cardio session.
On Non-Workout Days: Use as a replacement for coffee or energy drinks whenever you need an energy boost during the day.
Note: Start with 1/2 scoop to assess tolerance. Avoid taking within 4–6 hours of bedtime.
Acetyl-L-Carnitine, L-Tyrosine, Garcinia Cambogia (60% Hydroxycitric Acid), Caffeine Anhydrous, Green Tea Extract (45% EGCG), African Mango (Irvingia gabonensis 4:1 Extract), Green Coffee Bean (50% Chlorogenic Acid), Natural and Artificial Flavors, Citric Acid, Calcium Silicate, Sucralose. (Note: Some flavors contain artificial colorants such as FD&C Yellow #5 or Grape/Punch Artificial color).
Acetyl-L-Carnitine, 1000 mg
L-Tyrosine, 500 mg
Garcinia Cambogia (60% HCA), 500 mg
Caffeine Anhydrous, 150 mg
Green Tea Extract (45% EGCG), 100 mg
African Mango (4:1 Extract), 100 mg
Green Coffee Bean (50% Chlorogenic Acid), 100 mg